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It's time to ban all political ad targeting . . . everywhere - without bullshit

🔒 withoutbullshit.com

I can completely get behind this idea.

But if we don’t ban ads outright, why ban targeting? Because everyone should see what political advertisers are doing. I don’t want political advertisers showing one message to Democrats and another to Republicans, or one to men and another to women, or one to people who clicked on a website about abortion and another to those who visited a site about guns.

I agree with the thesis. You can go ahead and advertise whatever you want, but it needs to be in the open where a lot of people can see it. I like the idea of only targeting by geography. That makes sense for political messages. But you shouldn’t be able to send some dark message to only your followers.

Posted on November 21, 2019

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