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Proof that the pronouns "I," "we," and "you" improve not just your writing, but your stock price - without bullshit

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Interesting brief read on impact of pronoun choice! I am deliberate in my use of pronouns. I would never use the objective 3rd person but I do always make sure to use we” when talking about the successes of the team and milestones achieved. As a leader I also tend to use I”, first person, when referring to failures.

Posted on August 25, 2017

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